Google Ads
Budget Estimator

Select your industry, enter your budget, and see how far your spend is likely to go — clicks, leads, and potential revenue — based on real UK benchmarks.

Your Setup

£

Broader targeting typically means more competition and higher CPCs

%

Override the industry benchmark if you know your actual CVR

CPC benchmarks based on UK Google Ads industry data. Actual results vary by account quality, landing page, and competition. Ranges shown are low–high estimate.

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Select your industry and enter your monthly budget on the left to see your estimated reach and results.

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